DEALPULSE RESEARCH ZIP 78666 MARKET REPORT
ZIP CODE 78666 // AUSTIN-ROUND ROCK-GEORGETOWN, TX // DATA AS OF 2026-09-30

San Marcos, TX (78666) Rental Property Cap Rate & Cash Flow Report

Located in Hays County (San Marcos, TX), Zip Code 78666 ranks #309 of 500 nationally (38th percentile) with a Zillow ZHVI typical acquisition price of $309,421 (-2.9% YoY) and a ZORI observed market rent of $1,418/mo (+0.8% YoY). Requires at least 62.9% down payment at 6.5% interest to reach $0/mo break-even cash flow.

Net Monthly Cash Flow -$839/mo Annual: -$10,066/yr
Net Cap Rate 2.81% NOI: $8,709/yr
Cash-on-Cash Return -14.14% Cash Needed: $71,167
1% Rule Ratio 0.46% Gross Yield: 5.50%
Break-Even Rent $2,382/mo State Tax: 1.47%/yr
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INTERACTIVE PRO-FORMA STATEMENT (ZIP 78666 BENCHMARK) Edit any value
Purchase Price (ZHVI Median)
Monthly Gross Rent (ZORI Median)
Down Payment (%)
Interest Rate (30Y Fixed %)
Annual Property Tax (TX Avg 1.47%)
Annual Home Insurance ($)
Monthly HOA Fee ($)
Monthly Debt Service (P&I) -$1,565/mo
Monthly Operating Expenses (Tax + Ins + 13% Reserves) -$692/mo
HISTORICAL ZHVI PRICE VS. ZORI RENT TRAJECTORY (78666)
Year Median Price Median Rent Gross Yield
2021 $332,935 $1,347/mo 4.85%
2022 $385,826 $1,495/mo 4.65%
2023 $352,122 $1,489/mo 5.07%
2024 $335,529 $1,473/mo 5.27%
2025 $318,803 $1,407/mo 5.30%
2026 $309,421 $1,418/mo 5.50%
COMPARABLE U.S. RENTAL MARKETS
Zip / City Price Rent Cap Rate Cash Flow
77407 Richmond, TX $372,531 $1,716/mo 2.84% -$1,003/mo
77573 League City, TX $383,781 $1,744/mo 2.77% -$1,053/mo
77433 Cypress, TX $422,856 $1,964/mo 2.88% -$1,123/mo
78249 San Antonio, TX $298,882 $1,393/mo 2.90% -$790/mo
78045 Laredo, TX $295,277 $1,381/mo 2.91% -$776/mo
75098 Wylie, TX $417,750 $1,874/mo 2.71% -$1,168/mo